Globality: Competing with Everyone from Everywhere for Everything

Globality: Competing with Everyone from Everywhere for Everything | Hal Sirkin, Jim Hemerling, ... | Forging a Competitive Global Landscape

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Globality: Competi...

	Globality: Competing with Everyone from Everywhere for Everything Hal Sirkin, Jim Hemerling, ... Business Plus, 2008 - 304 pages average customer review:based on 7 reviews view larger image
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highly recommended

Globalization is about Americans outsourcing product development and services to other countries. Globality is the next step, where rapidly developing economies from around the world are now competing with us head to head. The authors present a strong case that the economic climate in which we have lived is going to change in unprecedented ways.

"...their insights into the competitive battle in emerging markets are so keen." -William J. Holstein of The New York Times

"Many American chief executives, it turns out, are aiming at emerging markets...And they will find many insights into prevailing in those battles in this book." -William J. Holstein of The New York Times

"...for any corporate strategist pondering the challenges and opportunities of globalization, this book is an indispensable guide." -John Cummings of Business Finance

"While the global economy has been a hot topic for at least two decades, it is in constant need of updating ...GLOBALITY...does the job nicely." - BNET

"[This] vividly detailed tome describes the latest shift in globalization from a one-way street of Western domination to an increasingly competitive global playing field, where businesses from once-discounted nations are solidifying their standing." - CIO Insight

"Whatever the next New World Order turns out to be, the advice in GLOBALITY will come in useful, for multinationals and individual workers alike."-Business Pundit

"A smart discourse on how local companies in developing economies, such
as China, India and Brazil, are bucking tradition and going for broke on
their own terms..."-BNET

"This book is a must-read for leaders of companies in the developed world who want to get into the globality act and stay in it."- Cecil Johnson, McClatchy-Tribune News

"Get ready for a new wave of challengers, 'bursting their way onto the big stage.' So say the three authors of this smart analysis about the latest developments in global competition" - Andrea Sachs of TIME

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Careful Documentation of What Companies Based in Emerging Markets Are Doing to Compete Everywhere

Globality is an excellent book for corporate executives, business unit leaders, and entrepreneurs. If you are an investor or want to read about the culture of world business, this isn't going to be your cup of tea.

We are in the middle of the great business convergence, an event so epochal that it will be written about as one of the great turning points in world history over the next several hundred years. What's it all about? Simply, every organization will complete with virtually every other organization on the planet. In the process, the dominant companies of the 21st century will be built.

In Globality, Boston Consulting Group (BCG) partners Harold Sirkin, James Hemerling, and Arindam Bhattacharya take the view primarily from enterprises founded in China, India, Brazil, and Mexico to show how those with the fewest resources, least skills, but lowest costs, are building important global positions in major industries. I compared this writing to what BCG founder Bruce D. Henderson used to write in the 1960s about Japanese, Korean, and Taiwanese companies being poised to deflate profits for companies in the U.S. and Europe, and I was pleased to see that Globality is much more articulate, better defined, and easier to understand.

Although the book is very much about the evidence brought by the challengers, the information is presented neutrally in terms of describing opportunities available for anyone. In addition, there are specific suggestions for what well established companies in developed countries might do to best take advantage of these opportunities.

For me, the best parts were the case histories of companies in China and India that I don't know much about. You'll find many interesting stories.

In terms of analyzing the opportunities, the major themes are:

(1) Minding the Cost Gap

(2) Growing Human Capabilities

(3) Reaching Deeper into Markets

(4) Geographically Pinpointing Resources and Capabilities

(5) Thinking Big

(6) Acting Fast

(7) Getting Help from Outside

(8) Innovating the Business Model

(9) Embracing Global Diversity

(10) Being Prepared to Attack Everywhere and Be Attacked from Everywhere

The chapter titles in the book aren't quite this clear. You'll have to read the material to grasp the key concepts, but you'll get it.

I liked that the book has strategic, organizational, and tactical dimensions. If you want to get a quick look at the overall themes, head to page 239 to read the Nokia story and to page 249 to read the Emerson story.

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Forging a Competitive Global Landscape

This book is a must for anyone competing in the rapidly changing global environment. The authors provide story after story of current companies creating exceptional growth and value in some of the previously least expected places in the world. It is humbling to recognize how much business success is occuring using many nontraditional and diverse business strategies. There is so much to be learned from these companies and countries. The authors provide a vivid picture of why that learning is so needed if one expects to compete. The book does not leave the reader without suggesting ways companies can join the success.

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from globalization to globality - widening the perspective

The authors of Globality have captured well what we are just now beginning to recognize in US corporations. For the last 20 years, globalization has symbolized the outpost approach American corporations have adopted to opening markets outside the US, while remaining stateside centric in our planning and execution. Globality is a sharp reminder that those markets are not just open, but thriving so well that American business must recognize the need to incorporate the issues, challenges, and opportunities into their strategic planning. Now is the time to put aside our pride, and learn the strategies and tactics that given our global neighbors a competitive edge. Most of all, we must recognize the risk of not doing so.

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Outstanding!

this book is reviewing the development process of companies started in emerging countries until they become global. Initial competitive advantages as well as the acquisition of strategic features are described. This book is providing a flavour of the necessary ambition of the traditional western company in order to sustain upcoming market competition.

reviews: page 1, 2

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