Spa Business Strategies: A Plan for Success | Janet M. D'Angelo | Great book with a wealth of information!
books:
Spa Business Strat...
Spa Business Strategies: A Plan for Success
Janet M. D'Angelo
Milady
, 2005 - 416 pages
average customer review:
based on 4 reviews
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Spa
Business
Strategies
: A
Plan
for
Success
is a unique, must-have resource for any professional who wants to learn more about the business and marketing strategies vital to owning and operating a day spa. This book takes a thoughtful and interactive approach to the subject matter, and the easy-to-read language and user-friendly format provide the spa owner, manager, or potential spa owner with an opportunity to tackle some of the more important tasks necessary to develop successful business practices. Important business concepts such as marketing, financing, utilizing technology, promoting sales, improving communication, and developing excellent customer service skills are discussed, among others. The author uses thought-provoking questionnaires, targeted worksheets, and practical examples to illustrate key concepts. The text is also focused on encouraging the day spa owner or manager to develop critical thinking skills that will promote solid business practices and sustain the continued growth of the day spa industry over time.
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Most Comprehensive Guide...
What didn't Ms. D'Angelo cover? I can't think of anything! A mass of valuable information for anyone considering the Spa
business
. This book will be an invaluable guide for my business for a long time. It has done the work and the research for me. With the most up to date information for todays marketplace. A comprehensive outline for bringing a vision to reality and beyond. I feel so much more confident now in where to start and how to market and promote my business and how to keep it fresh and viable into the future. I'm so grateful for this book.
Great book with a wealth of information!
An easy read with lots of valuable information on how to do it right the first time. Plenty of resources listed to gather more info from, as well as the importance of the marketing
plan
and how to go about it. Even if our are already established the book offers many useful tools for
success
ful
business
operations.
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At last a book that gets the nuts and bolts of the Spa business
Janet D'Angelo has done a great work to simplify the real nuts and bolts of what a Spa
Business
entails. Has saved me an enourmous amount of money and time.
spa business strategies- critique
Great book, simple straight forward language and format. One improvement would be an excel format for recommended equipment and
suggestions on vendors for these products. Overall I was very
satisfied.
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